Kerstin Andrea Lutz

Name: Kerstin Andrea
Surname: Lutz
Role: Independent Director
Nationality: Swiss
Kerstin graduated in Economics from the University of Bern and completed a Master's degree in Sports Management/Administration at Georgia State University in Atlanta.
She is a sports executive with 25 years of experience and proven skills in strategic planning and management of all phases of marketing in the international sports landscape. As part of TEAM MARKETING AG, she has held positions of responsibility in various projects involving the marketing of UEFA events and competitions.
She is currently CEO of Billie Jean King Cup Limited, the joint venture between the International Tennis Federation and TWG Global for the marketing of the Billie Jean King Cup, and is an Advisory Board Member of Sponsor.online.